When it comes to Asian weddings, jewellery isn’t just an accessory, it’s the statement. Whether you’re a bride dreaming of a regal moment or curating your trousseau with a modern twist, the search for the perfect jewellery brand begins early (hello, Pinterest boards and saved Instagram Reels).

But in 2025, brides aren’t just following tradition, they’re rewriting it. Enter: Anayah Jewellery, the demi-fine brand making waves from London to Dubai, Mumbai to Seoul .
Why Modern Brides Are Choosing Anayah for Their Big Day?
Anayah isn’t your typical bridal jewellery brand. We blend the rich legacy of Indian and Middle Eastern craftsmanship with the effortless ease of modern demi-fine design. The result? Jewellery that looks couture, feels luxurious, but is wearable beyond the wedding.
So why are so many brides putting Anayah at the top of their wishlist?
- Statement-worthy sparkle without the heavy price tag
- Ultra-light, comfortable, and camera-ready
- Designs that look couture but feel contemporary
- Ethically created and made to last
In other words, it’s jewellery that feels like you, not your mom’s.
Why Demi-Fine Jewellery Is the Bridal Trend Taking Over Asian Weddings?

Forget the old “real gold or nothing” rule. Today’s brides are choosing demi-fine jewellery for its versatility, value, and vibe. Think 22k gold-plated perfection, high-grade Cubic Zirconia stones, natural gemstones, and settings that mimic high jewellery, all with less stress and way more style.
Here's why it's a win:
- You get the same bridal grandeur, minus the weight (literally and financially).
- You can mix and match pieces into your post-wedding wardrobe.
- You’re free to express your style, not just follow age-old formulas
And when you’re wearing a piece from Anayah? Trust us, no one’s asking if it’s “real.” They’re just asking where it’s from.
How to Choose the Right Demi-Fine Bridal Jewellery (And Why Anayah Nails It Every Time)
Choosing bridal jewellery can feel overwhelming. So here are 3 key things every bride should look for:
- Design legacy: You want pieces that reflect cultural richness, but with a twist. Anayah’s signature is fusing traditional motifs with trend-led aesthetics.
- Quality over quantity: Every Anayah piece is handcrafted, ethically produced, and made with premium plating and stones, so it lasts.
- Versatility: Your wedding set shouldn’t gather dust. Our pieces are designed to be restyled with saris, gowns, and even western co-ords post-wedding.
Our Bridal Picks: Say Yes to These Signature Pieces
Whether your bridal style leans timeless and traditional or contemporary and bold, Anayah Jewellery offers versatile statement pieces that complete your dream wedding look. Discover some of our most-loved bridal picks:
Raysha Polki CZ Necklace Set

This masterpiece radiates heirloom appeal with its intricate Polki design and CZ sparkle. Raysha is the perfect choice for brides who want to channel timeless tradition with a rich, royal touch.
Deeba Necklace Set

Inspired by Mughal artistry, the Deeba set offers elegance with every curve and detail. It’s a refined tribute to heritage craftsmanship, ideal for brides who seek understated sophistication.
Barzah Green Drop Multi-Layer CZ Necklace Set

For the reception-ready bride who loves drama and dimension, Barzah’s cascading layers of green drops and dazzling CZs bring opulence to life.
Azra Purple-Green Stone Necklace Set

Bold, vibrant, and unforgettable—Azra is for the bride who wants to turn heads. With its striking purple and green stones, this piece is a celebration of colour and confidence.
Zeina Emerald Green Stone CZ Choker Set

The Zeina choker is a modern-day royal essential. With its rich emerald tones and CZ brilliance, it adds a regal edge to your bridal silhouette—especially for sangeet or mehendi nights.
Lacey Green Doublet Earrings

These lightweight stunners offer just the right amount of glam. Their refined green hue and delicate detailing work beautifully for daytime functions or bridesmaid looks.
Lyra CZ Dangler Earrings

Sparkle that sways with every move—Lyra earrings are the perfect match for minimal bridal outfits that still want that “wow” factor.
Feryal Polki Jhumki Earrings

Rich in tradition and designed with intricate Polki work, the Feryal Jhumkis are a celebration of cultural beauty, ideal for pheras or a traditional temple wedding.
Ameera Green Doublet Earrings

The Ameera earrings combine heritage and colour in a sleek silhouette. Their green doublet stones make them a striking pick for brides seeking a pop of richness in their ensemble.
Eira Mint Green Necklace Set

Perfect for haldi or day mehendi, Eira’s soft mint tones and delicate details evoke joy, serenity, and subtle charm.
Alya Green Stone Necklace Set

Alya is light, luxe, and radiant—designed for brides who want effortless beauty during intimate celebrations or destination functions.
Final Thoughts: If You’re a 2025 Bride, Make It Anayah
Your wedding is personal, your jewellery should be too. Anayah brings luxury to your big day with emotion, edge, and elegance. So whether you're the bride, the sister-of, or the stylish guest, there’s a handcrafted piece that’s ready to make your story unforgettable.
FAQs About Asian Weddings
Is Anayah Jewellery good for bridal events like mehendi, sangeet, and reception?
Absolutely. We offer versatile pieces that can be styled for every function, from minimalist to full glam.
Can Anayah pieces be worn after the wedding?
Yes! That’s the beauty of demi-fine. Our pieces are designed to be reworn, re-loved, and restyled, whether it’s a festive dinner, Eid, or cocktail party.
Is demi-fine jewellery durable enough for long events and dancing?
Totally. Anayah jewellery is handcrafted with durability in mind. You get comfort, movement, and sparkle that lasts from the ceremony to the after-party.
What makes Anayah different from other demi-fine brands?
Our design ethos. We don’t just follow trends, we blend heritage, fashion, and cultural storytelling into every piece.
What’s the best way to style Anayah jewellery with lehengas or sarees?
Play with contrast! Pair bold greens like Zeina or Alya with neutral lehengas, or go all-out regal with a statement Polki set and classic red.